Are You in the top 10 of Google maps?

 

Location, location, location:

How to maximize the power of local search and directory marketing.

In the past, local advertising was the most effective way to reach new customers for businesses providing goods and services in a local market. Yellow pages, local newspapers, door-to-door flyers, coupons and promotions, and of course, word-of-mouth all continue to contribute to generating phone calls and storefront traffic. However, over the past several years, consumers have increasingly made the Internet their primary source of local business information. Having your business presented at the top of local search engine results and in local directories should therefore be a critical part of any local marketing plan, especially because it can be very cost effective when compared to traditional media.